checklist

Funnel Diagnosis Checklist

Review funnel stages, conversion rates, drop-offs and next-step priorities with a practical marketing checklist.

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Map each funnel stage to a clear user action.Compare stage conversion rates across the same reporting window.Identify the largest drop-off and the highest-value fix.Check whether traffic quality, offer clarity or UX friction explains the leak.Assign one owner and one metric to the next improvement.

Concepts behind this tool

Marketing FunnelConcept Funnel AnalysisMethod Conversion RateMetric